Skip to content

Eras

A century of European automotive heritage, decade by decade

SSK
11920s

1920s

The birth of the automobile as we know it. Lancia invented the monocoque with the Lambda. Mercedes built the supercharged SSK. Bentley won Le Mans. The foundations of European automotive engineering were laid in this decade.

Mercedes-Benz SSK
Traction Avant
Beetle (Type 1)
21930s

1930s

Speed and elegance. The Mercedes Silver Arrows dominated Grand Prix racing. Bugatti built the Atlantic, possibly the most beautiful car ever made. Ferdinand Porsche designed the Volkswagen. The golden age of coachbuilding reached its peak.

Citroën Traction AvantVolkswagen Beetle (Type 1)
Defender 90
356 Pre-A
356 Speedster
XK120
41940s

1940s

Rebirth from ruins. Post-war Europe rebuilt its car industry from bombed-out factories. Porsche built the first 356 in a sawmill in Austria. The Citroen 2CV and VW Beetle began motorizing nations. The Jaguar XK120 became the fastest car in the world.

Land Rover Defender 90Porsche 356 Pre-APorsche 356 SpeedsterJaguar XK120
550 Spyder
300 SL Gullwing
D-Type
Giulietta Sprint
DS 21 Pallas
71950s

1950s

The sports car era begins. The Mercedes 300 SL introduced fuel injection and gullwing doors. The BMW 507 nearly bankrupted its maker. Ferrari and Jaguar battled at Le Mans. Porsche's 550 Spyder became James Dean's last ride.

Porsche 550 SpyderMercedes-Benz 300 SL GullwingJaguar D-TypeAlfa Romeo Giulietta SprintCitroën DS 21 PallasFiat 500 (Nuova)Jaguar XKSS
P1800
A110 Berlinette
E-Type Series 1
Elan Sprint
250 GTO
221960s

1960s

The golden age. Enzo Ferrari called the Jaguar E-Type the most beautiful car ever made. Lamborghini invented the mid-engine supercar with the Miura. The Ferrari 250 GTO became the most valuable car in history. The MINI won Monte Carlo three times.

Volvo P1800Alpine A110 BerlinetteJaguar E-Type Series 1Lotus Elan SprintFerrari 250 GTOMINI Cooper S (Classic)Mercedes-Benz 600 PullmanAston Martin DB5+14 more
A112 Abarth
Interceptor III
E-Type Series 3 V12
5 Series (E12)
911 Carrera RS 2.7
181970s

1970s

Extremes and crisis. The Lamborghini Countach defined the supercar silhouette. The oil crisis threatened the performance car. BMW launched the 3, 5, 6, and 7 Series in a single decade. Lancia and Porsche battled for rally supremacy.

Autobianchi A112 AbarthJensen Interceptor IIIJaguar E-Type Series 3 V12BMW 5 Series (E12)Porsche 911 Carrera RS 2.7Lancia Stratos HFLamborghini Countach LP400BMW 3 Series (E21)+10 more
Pantera GT5-S
Quattro (Ur-Quattro)
5 Turbo
5 Series (E28)
037 Rally
251980s

1980s

Turbo power and Group B. The Ferrari F40 broke 200 mph. Audi's Quattro revolutionized all-wheel drive. Group B rallying pushed technology to lethal extremes before being banned. The BMW M3 dominated touring car racing across the world.

De Tomaso Pantera GT5-SAudi Quattro (Ur-Quattro)Renault 5 TurboBMW 5 Series (E28)Lancia 037 RallyBMW 3 Series (E30)Audi 100 (C3)Mercedes-Benz 190E 2.3 (W201)+17 more
3 Series (E36)
190E 2.5-16 Evolution II
100 (C4)
80 (B4)
Delta HF Integrale Evo II
351990s

1990s

The last analog era. The McLaren F1 became the greatest car ever built. The Porsche 993 was the last air-cooled 911. The Audi TT brought Bauhaus to the road. The BMW Z8 channeled the 507. Pagani built the Zonda in a village workshop.

BMW 3 Series (E36)Mercedes-Benz 190E 2.5-16 Evolution IIAudi 100 (C4)Audi 80 (B4)Lancia Delta HF Integrale Evo IIBugatti EB110 GTBMW 850CSi (E31)McLaren F1+27 more
Z8
A4 (B6)
7 Series (E65)
Z4 (E85)
Cayenne (955)
322000s

2000s

Supercars and SUVs. The Porsche Cayenne saved the company. The Ferrari Enzo used F1 technology. The Bugatti Veyron broke every record with 1,001 hp. Audi proved it could build a supercar with the R8. The Lamborghini Gallardo made exotics accessible.

BMW Z8Audi A4 (B6)BMW 7 Series (E65)BMW Z4 (E85)Porsche Cayenne (955)Ferrari Enzo FerrariAudi A8 (D3)BMW X3 (E83)+24 more
SLS AMG
A1 (8X)
5 Series (F10)
A7 Sportback (4G)
X3 (F25)
292010s

2010s

The hybrid revolution. The Holy Trinity of LaFerrari, McLaren P1, and Porsche 918 proved electrification could enhance performance. The Lamborghini Aventador carried the last pure V12. BMW's i3 and i8 previewed the electric future.

Mercedes-Benz SLS AMGAudi A1 (8X)BMW 5 Series (F10)Audi A7 Sportback (4G)BMW X3 (F25)BMW 1 Series (F20)Audi A6 (C7)BMW 3 Series (F30)+21 more